Usability testing pricing

Product analytics plans

Usability testing Product analytics


$333 /mo

(billed annually)

Robust tool set for small to medium-sized teams

120 panel credits/yr 

120 invites/yr to test with your own users

UX Diagnostics

36 Highlight reels/yr

2 total seats


$1,667 /mo

(billed annually)

Advanced tool set for large firms with diverse testing needs

360 panel credits/yr 

Unlimited testing with your own users

Up to 16 multi-choice screeners

Video transcripts

Unlimited highlight reels

5 total seats


$3,333 /mo

(billed annually)

Comprehensive solution for organizations testing at scale

All Enterprise level testing features 

Unlimited panel credits

Unlimited tests

Unlimited seats

Early access to new features


Custom /mo

(billed annually)

Flexible and secure solution for agencies to test for clients

Manage testing licenses for all your clients

Keep each client's test data & billing separate

Seamlessly switch between client dashboards

Gate access to each client's data for different users

Unlimited seats

0-4,000 monthly sessions

$300 /mo

(billed annually)

For individuals looking to get started with product analytics

4,001 - 15,000 monthly sessions

$650 /mo

(billed annually)

Robust tool for small to medium-sized teams

15,001 - 40,000 monthly sessions

$2,000 /mo

(billed annually)

Robust tool for medium to large-size teams

40,000+ monthly sessions

Custom pricing 

An exclusive solution for large-scale product analytics


Custom pricing

Unique solution for an agency to manage multiple client sites

*All features are unlocked across all plans

Full Plan Comparison

Features you get access to

Features Team Enterprise Unlimited
Test setup options
Unmoderated testing Tick Tick Tick
Moderated testing Paid add-on Paid add-on Paid add-on
Test on desktop & mobile Tick Tick Tick
Test websites, apps & prototypes Tick Tick Tick
Impression testing Tick Tick Tick
Video length options 20/30 min 20/30/45/60 min 20/30/45/60 min
Tester recruitment
Yearly panel credits 120 credits 360 credits Unlimited
Test with your own users 10 invites Unlimited Unlimited
Additional credit purchasing $35/ea $25/ea N/A
Credit rollover Tick Tick Tick
Demographic filtering All basic Advanced Advanced
Verbal & technical screeners Tick Tick Tick
Multi-choice screener surveys 1 question per test Up to 16 per test Up to 16 per test
Custom panel onboarding Hifen Tick Tick
Custom NDA upload Hifen Tick Tick
Data collection
Narrated session videos Tick Tick Tick
Post-test survey length 4 per test Up to 16 per test Up to 16 per test
Post-test survey question types All types All types All types
Overall usability scores SUS scores All scoring models All scoring models
Task usability scores Tick Tick Tick
Task completion rates Tick Tick Tick
Task duration times Tick Tick Tick
Ux Crowd Tick Tick Tick
Video transcription Hifen Tick Tick
Analysis & collaboration
Multi-member login 2 seats 5 seats Unlimited seats
Additional seat purchasing $100/ mo per seat $300/ mo per seat N/A
Video annotations Unlimited Unlimited Unlimited
Highlight reels 36/yr Unlimited Unlimited
Ux Sprint Tick Tick Tick
Data storage Unlimited Unlimited Unlimited
Data export Tick Tick Tick
Stop guessing where users click
Detect recurring bottlenecks that affect conversion
Uncover issues you couldn’t predict
Optimize your digital experience at scale
Track the success of your changes